The classic flavour of Diet Coke gets remixed in our new, slightly fruity, ads…

Here at Coca-Cola, we’re all about helping you stay refreshed all year round. But come summertime, we like to up the ante by making sure that there’s always some delicious, fresh fruitiness on hand to enjoy too.

It’s why, just in time for summer, we’re celebrating two of Diet Coke’s newest fruity flavours – Twisted Strawberry and Exotic Mango – with the help of a fresh, famous face. Here’s what you need to know…

Diet Coke comes to Life

Famed for her ‘nerdy coolness’, a host of clips show Tanya taking leads from an on-set director to try and bring the new flavours to life, including trying to mimic the ‘voice’ of a strawberry and show off her best ‘twisted’ moves.

The campaign, which has been led by creative agency McCann Worldgroup Europe, includes a new TVC featuring Tanya, with the same creative spanning across TV, radio and OOH from the 17th June.

 

 

Twisted Strawberry and Exotic Mango are pretty hard flavours to embody. So maybe it’s best just try new Diet Coke Twisted Strawberry and Exotic Mango for yourself?

Refresh Now, Recycle Later

Loving Diet Coke’s new flavours? You’ll be happy to know that Diet Coke Twisted Strawberry and Exotic Mango also fit perfectly into your zero waste lifestyle.

Just like all Coca-Cola drinks, they’re 100% recyclable, as Tanya is all too keen to demonstrate:


Can’t wait to get your hands-on these exciting, new Diet Coke flavours? Twisted Strawberry and Exotic Mango are available now in stores nationwide right now. You can find out about more of Coke’s new flavours here.