‘Encouragement’ was filmed at Wembley Arena and shows Omar Haddad, a Special Olympics GB athlete from Widnes, preparing for and performing a gymnastics routine. The video is interactive, just visit encourageomar.co.uk and use the volume slider to control the level of encouragement Omar receives from the crowd. If enough encouragement is built up, Omar is spurred on to perform his routine.
Coca-Cola has partnered Special Olympics GB for more than 35 years. The charity provides year-round sports training and competition for athletes with intellectual (learning) disabilities.
Coca-ColaSweden says no to hate
- Recycling 101: The myths, the facts, and the how-tos
- “Adding that X-factor”: Jesse Lingard and Jermaine Jenas at the ‘Where Everyone Plays’ launch event
- #LeedsByExample: Trialling innovative ways to recycle on-the-go
- Coca-Cola and the Premier League: Welcome to ‘Where Everyone Plays’