England and Liverpool striker Daniel Sturridge proudly welcomed the FIFA World Cup™ Trophy to London today as the world’s largest FIFA World Cup™ Trophy Tour by The
Sturridge, who is in top form for both club and country as he heads towards his first FIFA World Cup™, came face-to-face with the solid gold FIFA World Cup™ Trophy on its arrival in London. The Trophy is taking an unprecedented trip around the world spanning nearly 100,000 miles –- visiting 90 countries in 6 continents as part of the 2014 FIFA World Cup™ Trophy Tour run by The
Sturridge not only greeted assembled media and VIP guests at the custom-built FIFA World Cup™ Trophy Tour by
The FIFA World Cup™ Trophy, which can only be touched by previous winners or Heads of State, is in the UK for seven days before moving on to the Netherlands. Daniel Sturridge said: “I take great pride in welcoming the 2014 FIFA World Cup™ Trophy Tour by
Coca-Cola are offering fans opportunities to get up close to the FIFA World Cup™ Trophy whilst it is travelling across the nation; the Trophy will be visiting Westfield W12 shopping centre in London on Friday 14th March from 10:00 until 21:00; George Square in Glasgow on Saturday 15th March from 10:30 until 18:30; and The Hayes in Cardiff on Sunday 16th March from 10:30 until 18:30. Fans who visit the FIFA World Cup™ Trophy Tour by
The global 2014 FIFA World Cup™ Trophy Tour by
Brid Drohan-Stewart, Marketing Director,
“This is only the third time that the FIFA World Cup Trophy Tour™ by
" We are extremely happy to bring the most iconic symbol in football to the world once again. This tour gives us the opportunity to share our passion for the beautiful game with fans across the globe who are given a once-in-a-lifetime opportunity to see the Trophy up close in their home country. I want to thank our long-term partner
Former 1998 FIFA World Cup™ winner, Real Madrid star and FIFA ambassador Christian Karembeu who has travelled to GB with the FIFA World Cup™ Trophy Tour by
For more information about
For further information and photography, please contact:
Jack Mansell / Paul Anastasiadis
Tel: 07793 124 810 / 020 7544 3763
email: jackm@mcsaatchi.com / Paul.Anastasiadis@mcsaatchi.com
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About the FIFA World Cup™ Trophy
The authentic, one-of-a-kind FIFA World Cup™ Trophy is awarded to the winning nation at each tournament. The iconic trophy measures 36.8 centimetres (14.5 inches) high, weighs in at 6,175 grams (13.61 pounds) and is made of solid, 18-carat gold. The winners retain it until the next tournament and are awarded a replica that is gold-plated, rather than solid gold. The base contains two layers of semi-precious malachite, while the bottom side of the Trophy bears the engraved year and name of each FIFA World Cup™ winner since 1974.
About the FIFA World Cup™ Trophy Tour by
The Trophy Tour was developed through an exclusive partnership between FIFA and
The
The
About
Coca-Cola Great Britain is responsible for marketing 21 brands and over 100 products to consumers across Great Britain, with a focus upon developing new brands and extending existing brands including
Coca-Cola Great Britain has supported sports charity Special Olympics GB for 35 years. Special Olympics Great Britain is the country’s largest provider of everyday, year-round sports training and competition for adults and children with learning disabilities, regardless of their ability. The charity encourages every individual to become more self-confident, while improving their fitness, health and wellbeing by taking part, training and competing in 24 Olympic sports.
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