Innovation

microchipped bottles

Reducing packaging footprints with microchipped bottles

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Freestyle machine and app

Fans get to choose freely with our clever Freestyle machine and app

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fantas-new-vr-experience-featured-section.jpg

Go inside Fanta’s new VR experience: Taking you to terrifying new heights

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Sweet Story Challenge

Coca-Cola turns to consumers for sweetener innovations through crowdsourcing contest

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Share a Coke… and a Tweet

Share a Coke… and a Tweet? How Two Best Friends Earned a Year’s Supply of Coca-Cola

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Innovation in Japan

Innovation in Japan: the exception becomes the rule

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