It's been another incredible year at
Our 130th anniversary
Read more about the history of
The launch of Coca-Cola Zero Sugar
In July we introduced the nation to
Take a look at the launch of
ParkLives returns
You can join ParkLives throughout the year, but it's particularly more active in the summer months. The programme first started in 2014 in Birmingham, Newcastle and the London borough of Newham, but we didn't stop there. In 2015, we took ParkLives to Nottingham, Manchester and Glasgow, and this year we expanded to Dundee, Southampton, Stoke-on-Trent, Swansea and a further 35 more locations through our sports charity partner, StreetGames.
And not only are these schemes encouraging people to try new activities, but the scheme has also helped change lives…
Read about Jay’s story
Absolutely Fabulous, darling!
In May, to celebrate the release of Absolutely Fabulous: The Movie, we unveiled limited-edition Diet Coke Absolutely Fabulous-themed bottles and cans. Inspired by the glitz and glamour of the much-loved comedy TV show, the designs were decorated with images of Jennifer Saunders and Joanna Lumley as the stylish duo, Edina Monsoon and Patsy Stone.
Find out more about the Diet Coke Ab Fab bottles
Welcome Honest and Glacéau Smartwater Sparkling
2016 saw the launch of Honest and Glacéau Smartwater Sparkling in Great Britain. Honest is an organic bottled herbal tea that’s certified organic by the Soil Association and comes in three delicious low-calorie flavours: Lemon Flavoured Herbal Tea with Honey, Orange and Mango Flavoured Herbal Tea, and Pomegranate and Blueberry Flavoured Herbal Tea.

Building on the popularity of Glacéau Smartwater, the sparkling version has the same distinct taste as the original drink, but with the addition of tiny bubbles to create a lightly carbonated water. It’s made from vapour-distilled British spring water from Northumberland, and has added electrolytes for a clean, crisp taste.
Follow Glacéau Smartwater on Twitter and Instagram
1.2m+ women reached with our #5by20 scheme
We proudly announced that 1.2m women across 60 different countries have been reached through our global 5by20 programme since 2010. But we won’t stop there. Our ultimate goal is to help enable the economic empowerment of 5 million female entrepreneurs by 2020. So although we’ve come a long way this year, we’ve still got lots more work to do. Launching 5by20 in Dundee for the first time this year was another step towards this goal.
Find out more about 5by20
For every drop of water we use, we give one back

To celebrate World Water Week in August, we were thrilled to announce that we surpassed our 2020 target and now replenishe 115% of the water we use. That means that The
Read more about how we’re sourcing water responsibly
First Coca-Cola Collectors Fair in London
September saw Coke collectors from the UK, France, Germany, Italy, Spain, Belgium, Netherlands and even South America come together in London for the first
Find out more about the
Tickled Pink
For Breast Cancer Awareness Month in October, Diet Coke was proud to support Asda’s breast cancer charity, Tickled Pink. So every time you bought one of the 58,000 limited edition 30-can Diet Coke multipacks, 40p was donated to Tickled Pink. This year
Read Asda's blog on why Tickled Pink is so important
Do It Day: Marketing that can change the world
A still from the 'Talking Rubbish' video, created by
Do It Day from The Drum, a leading media and marketing publication, was all about proving that ‘marketing can change the world’. We took part for the first time and were joined by marketing professionals and creative thinkers from across the industry to devise a behaviour-changing creating campaign to encourage people to litter less and recycle more.
Find out how a talking cup became the star of the show…
Setting new trends
Browse through our fashion stories for 2016
Snap to Donate with FareShare
The campaign runs until 31 December 2016, so there's still time to take part.
Read FareShare's blog on why the campaign is so important
A Coca-Cola Christmas
For some, Christmas and
Read our brand manager's take on the campaign
Journey 4th anniversary
And finally, as well as being the 130th anniversary of
A big thank you to everyone who has read, liked and shared our stories!
Take a look at how we celebrated Journey’s 4th anniversary
Here’s to an incredible 2017! #JourneyOn
More on Journey
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Muhtar Kent’s Key Accomplishments as The
Coca-Cola Company CEO - Coca-Cola Journey turns 4: International editors mark global milestone
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‘We see this as a growth opportunity':
Coca-Cola European Partners chair Sol Daurella on the birth of the world's largest independent Coke bottler -
Video: Get a sneak peek at
Coca-Cola Japan's new offices -
Taking on Madagascar:
Coca-Cola employee’s 500km bike ride to raise money for Ronald McDonald House Charities
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