Designated Driver

Designated Driver: A 30-year history of campaigning for road safety

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Today ‘designated driver’ is a household phrase. But where did it come from? To mark our annual Designated Driver campaign this Christmas, where we offer drivers a free second soft drink on Coca-Cola, Schweppes or Appletiser, we look back at the history of the phenomenon… These days a designated driver is a must-have on a night out. When you’re planning where to go, what to do and who to invite, choosing your designated driver is just part of the

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Poll: Are you the Designated Driver this Christmas?

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Will you be doing the driving over the Christmas party season? Or have you already appointed a Designated Driver for the night? Or are you still undecided? Take the poll and let us know! Designated Driver is our annual initiative - run in partnership with the Department for Transport’s THINK! Drink Drive campaign – to reward people who volunteer to do the driving over the festive period and help friends and family get home safely. We offer them

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Our Designated Driver: Meet the man at the wheel of the iconic Coca-Cola Christmas Truck

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Everybody knows the Coca-Cola Christmas Truck. But what about the driver behind the wheel? To mark the return of our annual Designated Driver campaign, we spent some time getting to know Paul, our very own festive hero and designated driver. Here’s one designated driver that most Coke fans would happily trade places with, at least for the duration of the Coca-Cola Christmas Truck Tour. Paul is the man at the wheel of the iconic truck as it makes

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5 fun ways to pick your Designated Driver for the night

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Forget getting your presents in time, the hardest thing at Christmas is picking the Designated Driver. So we’ve pulled together some fun ways to choose your hero – your designated driver for the night - who can claim a free second soft drink as part of our festive campaign.   Let’s face it, when it comes to a night out, it’s not easy choosing a Designated Driver i.e. someone to help the group get home safely after they’ve had a few drinks. The

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9 things you see when you’re the Designated Driver for the night

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The work party. The annual uni reunion. The family get-togethers. There’s no time like the countdown to Christmas and New Year’s. But, who’s going to spare a thought for the unsung heroes - ­­­­the designated drivers? We are. For the ninth year in a row, we’re bringing back our Designated Driver promotion – run in partnership with the government's THINK! Drink Drive campaign – which rewards people who volunteer to do the driving over the festive

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5 things to THINK! about if you’re the designated driver for the night

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‘Tis the season to be jolly, and take extra care. Coca-Cola has brought back its Designated Driver scheme for the 9th year, which celebrates the unsung heroes who stick to soft drinks and do all the driving over the Christmas party season. We’ve come up with 5 things designated drivers should think about to help them make the most of the night. So you’ve willingly volunteered (or lost a bet) and become the designated driver for the evening. We think

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Designated Driver: Saying thanks to the heroes of the Christmas party season with a free second soft drink

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For the 9th year in a row, we’re bringing back our Designated Driver scheme – run in partnership with the Department for Transport’s THINK! Drink Drive campaign – which rewards people who volunteer to do the driving over the festive period with a free second soft drink.  Our Designated Driver campaign is how we say thanks to all of you who help your loved ones get home safely over the Christmas party season and New Year's Eve with a special ‘buy

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12 Coca-Cola Christmas gifts for the Coke fans in your life

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Stuck for Christmas gift ideas? We’ve assembled a refreshing guide for the Coca-Cola fans in your lives, which includes a range of Coke clothing, stationary, collectibles, memorabilia, merchandise and more! 1. For your fashionable friend… Fancy fun socks to keep their tootsies warm through the winter. We have our eye on the polar bear pair (hint hint). Men's 3pk Coca-Cola Holidays Are Coming Socks Gift Set £7.99 Women's 3pk Coca-Cola Polar Bear

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We Are a Nation of Partygoers, But Beware Of The Seasonal Side Effects

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The festive party season is in full swing, and new research from Coca-Cola has found that we are a nation of partygoers with a third of Brits (30%) planning to attend three or more Christmas parties in December. But as we let our hair down over the Christmas period, two thirds (64%) admit they will have one too many drinks, with more than a quarter (27%) preparing to deal with at least four festive hangovers. Happily, to reward the heroes

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Christmas Party Season Is Here, But Beware Of The Seasonal Side Effects

As the festive party season begins, new research from Coca-Cola has found that we are a nation of partygoers with a third of Brits (30%) planning to attend three or more Christmas parties in December. But as we let our hair down over the Christmas period, two thirds (64%) admit they will have one too many drinks, with more than a quarter (27%) preparing to deal with at least four festive hangovers. To reward those who are taking on the role of the

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