There’s a reason London-based fashioned designer Ashish Gupta is nicknamed ‘The King of Sequins’.
His signature sparkling styles have enthralled audiences around the world, and his collaboration with
Amongst the collection, which included items and accessories from nearly twenty different seasons, the iconic
“'I'm greatly honoured to have been asked to do a retrospective show of my work as part of the Fashion in Motion series at the V&A,” said Ashish.
“I am interested in drawing light to Coke’s unique global appeal, a Western pop brand phenomenon that is equally popular in the East. I’m just always inspired by American pop culture, and
Coca-Cola has launched several successful partnerships with other global fashion designers, inlcuding Brits Sophia Webster and Ashley Williams, as well as Jean-Charles de Castelbajac, Nigo and Arzu Kaprol.
Coca-Cola: brand and fashion designer reprise partnership with summer capsule collection
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