Every Christmas for the past eight years we have run our Designated Driver campaign.

It’s how we say thanks to all of you who help your friends and family get home safely during Christmas – with a ‘buy one, get one free’ offer on soft drinks at 8,000 pubs and bars across the country, including many rural locations.

Designated drivers – our heroes of the party season – can claim the offer on Coca-Cola, Diet Coke, Coke ZeroCoca-Cola Life, in addition to the Schweppes range of mixers, tonics and new low calorie sparkling juice drinks. And new for this year, Appletiser has been added to the line-up.

We run the December deal in partnership with the Department for Transport’s (DfT) THINK! road safety campaign.

“Drivers know that drink driving is wrong. It can destroy families and ruin lives. Yet some people at Christmas will still take the risk and get behind the wheel when they shouldn’t," said Roads Minister Andrew Jones MP.

“Over the past thirty years drink drive deaths have fallen significantly but every death or serious injury is one too many. The best way for drivers to keep themselves and other road users safe is simple: don’t drink and drive.”

Thanks to all you designated drivers this festive season. Cheers for being a hero.