Coca‑Cola and active, healthy lifestyles
There is increasing concern about obesity worldwide. There are many factors involved, but the fundamental cause in most cases is an imbalance between calories consumed and calories expended. At Coca‑Cola, our goal is to help people understand the importance of energy balance - balancing calories in, with calories out - by combining a sensible balanced diet with regular physical activity.
Are you getting the balance right?
Use our Work It Out Calculator to balance the calories in your favourite Coca‑Cola drink with those used up by popular exercises, pastimes and household tasks.
Getting active doesn't have to mean strenuous exercise (although that's great if you can manage it). Everything we do, even gardening and cleaning the house, burns at least a few calories, which can add up to significant amounts of calories burned if achieved on a regular basis. Aim to fit in 30 minutes of moderately intense physical activity at least five times a week, or 60 minutes a day for children*.
Look at your options
All our drinks can be included as part of a healthy, active lifestyle that includes a sensible, balanced diet and regular physical activity. Our low/no calorie and low/no sugar drinks, such as Oasis Light, Coke Zero or Schweppes Slimline Tonic, are another way to enjoy soft drinks as part of a balanced diet. And there's more to The Coca‑Cola Company than carbonated drinks. Our 5 Alive juice drinks, for example, are great choices for a grab-and-go lifestyle.
When it comes to choosing your drinks, it's important to remember that all calories count, no matter what food or drink they come from, including those that come from caloric beverages. It's important to meet your nutrient and energy needs without exceeding the number of calories you burn each day.
Be label savvy
Nutritional information is clearly displayed on all Coca‑Cola packaging in the UK, helping to make it even easier to make informed decisions about what you drink. We list each drink's nutritional values and the contribution to your guideline daily amounts (GDA).
*NHS, Live Well/Change4Life, 2010
At Coca‑Cola Great Britain, we are making a long-term commitment to get one million people active by 2020. The pledge, announced in March 2014, is our biggest investment in active lifestyles to date.
Also, as part of our ongoing commitment to active, healthy lifestyles, we’re supporting the Department of Health’s Public Health Responsibility Deal. Find out more about the pledges we’ve made, including the steps we’re taking to help consumers reduce their calorie intake.