1969. The white swirl or wave – which we call the Dynamic Ribbon - was part of a graphic re-design in the late sixties. The logo design for Coca‑Cola in the 1970s was based on a bold, dramatic curve, reflecting the unique shape of the Contour Bottle.
Take a look at the history of the
- What percentage of material in Coca-Cola bottles and cans is recyclable?
Coca-Colause voluntary on- pack recycling labels on their drinks?
Coca-ColaGreat Britain support the trial of deposit return schemes?
Coca-ColaEuropean Partners using biodegradable material or other greener alternatives to plastic?
Why has there been a change to the
Coca-ColaChristmas Truck Tour route?