Blog

  • Environment
    BLOGGING LIVE FROM THE ARCTIC
    Elisabeth Kruger has an extraordinary job. She is Arctic and Bering Sea program officer for the World Wildlife Fund. This means she spends her time face-to-face with some of the world’s most beautiful and endangered species. We had a chat about her conservation work.On the job! “Before joining WWF,
  • History
    THE TALE OF TWO FORGOTTEN ADS FROM LONDON’S SWINGIN’ SIXTIES
    When the Coca-Cola Company donated its UK-produced TV ads to the British Film Institute (BFI), I helped to lead the project. As part of the partnership, Coke provided the funding for the BFI to digitally restore the old adverts. Through the project, we found some amazing ads that we’d forgotten about,
  • History
    A TREASURE TROVE OF NOSTALGIA: THE COCA-COLA ARCHIVES
    My team has the rare privilege of looking after Coca Cola’s world famous heritage. Every day requests come in from around the globe. For example, this morning the first email I opened was from Brazil; they wanted an exhibit for a mini museum they’re building in Sao Paulo.We work closely with
  • History
    I’D LIKE TO BUY THE WORLD A COKE: THE STORY BEHIND THE FAMOUS SONG
    Hilltop commercial has always been one of my favourites.Hilltop commercial has always been one of my favourites.Hilltop commercial has always been one of my favourites.It was released 40 years ago in the summer of 1971 and was an instant hit in the US. Now, it’s remembered as one of Coca-Cola’s best-loved

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